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As I am Classic Curling Jelly Coil and Curl Definer


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Define Your Curls. Shine Your Curls. Help Them Do What Nature Intended. Perfect for Wash & Go Styling.

72% retention of Curls after 5 hours from Initial Application at High Humidity Conditions.



What a wonderful Curling Jelly for hi-definition coils and curls, with buoyancy and vibrancy! Whatever your hair length, your style will be distinctly beautiful and will hold its definition for days.


Contains natural ingredients your hair loves and none of the ingredients it doesn’t.





Defines coils and curls

Minimizes frizz

Reduces shrinkage and enhances stretch

Locks in precious moisture as you harmonize your coils

Formulated with nature’s best moisturizers and curl boosters


As I am


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